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Philabundance Celebrates 100th Virtual Food Drive, an Easy Way to Fight Hunger

Philabundance’s Virtual Food Drive allows supporters to “shop” for food items online that are donated to families in need 

Philadelphia, Pa- May 7, 2013– Philabundance, the Delaware Valley’s largest hunger relief organization, launched the Virtual Food Drive tool making  it easier than ever for neighbors to join the fight against hunger. So far, through 100 virtual food drives, more than $21,000 was raised providing more than 42,000 meals for people in need. The Virtual Food Drive tool allows supporters to easily rally friends, family and co-workers to raise funds for food through a virtual marketplace. All funds donated through Virtual Food Drives goes directly to Philabundance’s Food Fund to purchase food, since food donations are dropping and do not meet the growing need for food assistance.

The Virtual Food Drive tool allows supporters to get a better visual idea of how donations may be used. Participants can “shop” for various food staples and donate the amount it costs Philabundance to provide these items to people in need of food. Participants can choose full family meal options, produce, meat, fish and poultry, canned goods, milk, eggs and dairy and children’s lunch foods. The Virtual Food Drive offers a way for supporters to donate to Philabundance through an interactive medium online. Philabundance provides two meals for each dollar donated, funds raised will go even further. To start a food drive visit www.philabundance.org/VirtualFoodDrive.

“Seeing your cash donation being applied to a particular food item and knowing how many mouths your contribution feeds really makes an impact,” said Lauren Layton Smith, associate director of special events, External Affairs Wharton School and lead organizer of the External Affairs Wharton School Spring Food Drive. “This way, people know exactly how they are helping to stop hunger.  Great idea! I love that it’s like a virtual grocery store as well!”

Those interested in participating can hold their own virtual food drive for a special event, occasion or just to help or can rally a team of friends, family and colleagues to make an even bigger impact in the fight against hunger.

“Over the past few years, Philabundance has been experiencing an incredible increase in people coming to us for food. In fact, the need has risen 98 percent over the last three years all while food donations continue to drop,” said Bill Clark, president and executive director of Philabundance. “Philabundance recently suffered a dry food shortage and we needed to dip into our reserves to make up for what we were missing. Virtual Food Drive is a way for us to make sure we have enough food to provide to people who need it and that a dry food shortage does not happen again.”

Reasons to hold and participate in a Virtual Food Drive are endless and supporters can have friends, family and coworkers join a team created for special occasions such as Bar and Bat Mitzvahs, graduations or in lieu of birthday or wedding gifts. Philabundance cannot end hunger alone and looks to the community for support to end hunger in the Delaware Valley which is why they are always looking for new ways for supporters to give back.

For more information, visit www.philabundance.org or call 215-339-0900. Add VFD url

About Philabundance
Philabundance reduces hunger and food insecurity in the Delaware Valley by providing food access to people in need in partnership with organizations and individuals. Philabundance provides a full plate of services through neighborhood distribution programs and a network of close to 500 member agencies in 9 counties. Philabundance serves approximately 65,000 people per week at a cost of 50 cents per meal. There are more than 900,000 people in the Delaware Valley who are at risk for chronic hunger and malnutrition. In 2012, Philabundance distributed 25 million pounds of food. For more information about Philabundance, visit www.philabundance.org or call 215-339-0900. Visit us on Facebook, Facebook.com/Philabundance and follow us on Twitter, Twitter.com/Philabundance. If you or someone you know is in need of food assistance, please call Philabundance’s Food Help Line, 800-319-Food (3663).

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